
Sellfire Mobile
Role: Lead Designer
Product Type: iOS Application
Date: 2024 - Present
Converting Sellfire (formerly OPSIQ) from a web-based CRM to a mobile app required a thoughtful approach to UI/UX design to ensure a seamless user experience across platforms. I led the product design for this project, ensuring that the mobile experience maintained the same intuitive, efficient, and user-focused design as the web platform. I continue to oversee and refine the experience across environments, ensuring seamless functionality and usability for all user types.
Call Transfers
During a product demo a rep may need to transfer a call to an account executive or a manager. This intuitive design with animation guides the rep through the process with helpful visual feedback to prevent unnecessary dropped calls.



